You know that creating the right logo for your construction company makes a huge difference in your brand recognition — and the message you’re sending to your market.
However, you just don’t have any graphic design ideas for how to create a winning design.
We can help.
Keep reading this post to get access to logo design tips that will make your final design pop.
Remember the Basics
When it comes to how to make a good logo, the details are what can really make or break your design.
First of all, ensure that you’ve chosen a font that can be read from different angles and distances. Remember that the logo’s text will need to be read on something as small as a business card or as large as a billboard.
Resist the temptation to “over design” your construction logo. Stick with one central image (more on that in a moment) and a maximum of three colors.
Above all, make sure that the logo represents who you are as a company. It’s going to be the foundation of your construction company’s branding as a whole — so make sure you’re satisfied with it.
Pick a Relevant Central Image
When you’re looking for graphic design ideas for your construction logo, the central image you choose is the most important part.
You want to choose one that lets your leads know exactly the type of construction services that you provide. Getting this specific will also prevent your logo from looking too stereotypical.
For example, if you mainly do construction related to city planning, include an image of a pipe bridge or a few skyscrapers.
If you’re a residential construction company, some great logo design ideas include an image of a house, a roof, or any other structure (even a greenhouse or a gazebo) that you can build.
When in Doubt, Go Pro
You’re the owner of a construction company — not the next Banksy or Monet. Though you might have some awesome ideas about what your logo should look like, bringing them to life is another story.
We love the idea of hiring a local artist to create a central image for your logo. This won’t just make you look more professional. When you go pro, you’ll have something that’s totally unique to your brand — not the same public image that five other companies are using.
Also, consider hiring a font designer to create a bespoke typeface for your business.
Use These Graphic Design Ideas for Your Construction Logo
We know that these graphic design ideas have you excited about dreaming up the perfect logo for your construction company.
Of course, you may also be inspired to take a closer look at your website design, and see what you can improve there, as well.
Whether it’s web design, logo design, or something entirely different, we’re your destination when it comes to understanding how to design with an impact.
Keep checking back with us to ensure you don’t miss out on the next big design trend, and reach out with any questions.